A Different World

I’m traveling on business again. I read this interesting letter from a reader in the US Airways Magazine. I added the link so you will see what he’s talking about.

“On my US Airways flight, I would typically call my situation “unfortunate” -sitting on the runway for over an hour waiting for take-off. However, I opened up your magazine and started reading. I fell in love with the Mercedes-Benz CLK63 AMG Black Series that you wrote about so cleverly in the front section of your magazine. After reading, I knew this was my next car. As soon as we landed, I got to my hotel, called up my local dealer, and placed a deposit on the vehicle. After reading and talking to the salesman, I seemed to know more about the car than he did. I’m hoping I’ll be the first person in my area to own the new Black Series – too bad for everyone else who missed it in the magazine. So thanks for the heads-up. I’m excited about getting the car. I’ll be able to tell my friends and neighbors how I found it when they come over for a ride.

Larry Wilkinsen
Wellesley, MA”

The MSRP on the Mercedes-Benz CLK63 AMG Black Series is $136,000. Mr. Wilkinsen bought it just from reading a short article in a magazine. People like me do their “research” for weeks if not months, before buying a Honda. We apparently live in a different world. But I’m glad he bought the Mercedes. Our economy needs consumers like him.

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Comments

  1. Anonymous says

    I’m not completely convinced that the letter to the editor wasn’t a little tongue-in-cheek. The clues to me are:

    “I’m hoping I’ll be the first person in my area to own the new Balck Series – too bad for everyone else who missed it in the magazine.”

    and

    “I’ll be able to tell my friends and neighbors how I found it when they come over for a ride.”

    Something tells me Larry recognizes the lunacy of buying a $136,000 car based on a paragraph in a magazine, and is poking fun at the very idea.

    And I have to say, that is one butt-ugly mercedes. It looks like a weird cross between a RX-8 and a Civic coupe.

  2. Anonymous says

    I read that exact same letter while flying aboard a USAir flight earlier this month.

    My reaction was the same as yours – the guy who wrote in must be a moron…

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